Within the boundary conditions of this speculation, if I had this opportunity.
The software would be for sale yet there would be a fully functional unlimited duration trial. That way I would not be contributing to the digital divide.
The programs would be produced by, for each feature as it is introduced, writing the documentation and then have programmers produce software that implements the features as specified in the documentation.
There would be a television prigramme series centred around a (fictional) design studio and printshop. Each episode an issue would arise and it would be dealt with, the programmes mixing education with entertainment. There would be continuing characters.
For example, the first episode would start in a café, there is going to be a live music evening, and some posters are required. It emerges that the music group are from Sweden and there is an accented character in the name of the group. And in the names of some of the members of the group. The script is written so that all of the accented characters needed for Swedish are included. Then at the printshop, there is discussion of how to insert accented characters into a document as they are not on the keyboard, and it is shown being done on a screen, slowly and gently, that is important. Later the finished posters are shown, first in the printshop, then later in use in the café. The episode ends with a performance by the group, which is in fact a performance by actors and session musicians, though shown in full, not talked over or showing people watching while the performance is taking place.
Each episode of the programme having a different issue. For example, the local art gallery wants some trifold leaflets for an exhibition. For example, someone wants her handwritten poem typeset and printed and framed. For example, a local startup wants a logo for its product designed.
The television programmes are available on free-to-air television channels and on the web.
Revenue is from advertising revenue and sale of merchandise.
